Starbucks China to Open Italian-themed Café in Shanghai

Starbucks will set up the first Italian food-featured cafe in China, highlighting Italian dishes and drinks, the company said Friday [15 February 2019]. The move came as part of the U.S. coffeehouse chain company’s efforts to carry out a “purpose-driven growth agenda to play the long game in China,” according to the company’s statement…Full Article:

Starbucks China Touts Link with Yunnan Province Amid Increased Competition

Pu’er, a city long famous for fermented tea, has now also become a capital of coffee planting. That’s due, in part, to the Starbucks Yunnan Farmer Support Center, which was built in 2012 to help local coffee farmers with sustainable practices while providing high quality Yunnan Arabica beans for the well-known international coffee brand…Full Article:

Starbucks Opens High-End Concept Store in Shanghai

Shanghai is set to get its own Starbucks Roastery and Tasting Room, the first high-end roastery from the international coffee chain to open outside the United States, the city’s quality watchdog said Thursday [30 November 2017]. The Shanghai border inspection and quarantine bureau has completed all necessary checks of the Seattle-based coffee chain’s imported equipment

Uni-President Sells Stake in Starbucks Stores Located in Eastern China

Uni-President Enterprises Corp (UPE, 統一企業) and President Chain Store Corp (PCSC, 統一超商) yesterday announced a major shift in their partnership with Starbucks Corp on operating the US brand in Taiwan and China…Full Article: Taipei Times July 2017 Key Point Uni-President Enterprises (UPE) and President Chain Store Corp (PCSC) will sell their respective 20% and 30%

Starbucks China Looks to Increase its RTD Market Share with the Launch of New Bottled Coffee Beverage

Starbucks Coffee Company, global leader in coffee chain stores, is further expanding its ready-to-drink coffee beverage business in China by introducing a new bottled lines tailored for Chinese taste and plans to bring its distributions to more cities in the country…Full Article: China Daily Sept 2016 Key Point Starbucks announced it would launch new bottled