Starbucks China Looks to Increase its RTD Market Share with the Launch of New Bottled Coffee Beverage

Starbucks Coffee Company, global leader in coffee chain stores, is further expanding its ready-to-drink coffee beverage business in China by introducing a new bottled lines tailored for Chinese taste and plans to bring its distributions to more cities in the country…Full Article: China Daily Sept 2016 Key Point Starbucks announced it would launch new bottled

Starbucks to Source its Food Products for its Upcoming Shanghai “Roaster and Reserve Tasting Room” from Europe’s Princi

As part of a program to upgrade its food sales, Starbucks Corporation will become a licensee and investor in the boutique bakery and cafe Princi. The bakery will offer food in all new Starbucks roastery locations, including Shanghai and New York…Full Article: July 2016 Key Point Princi food products will be used to stock

Starbucks to Open its First International Roaster and Reserve Tasting Room in Shanghai in 2017

Shanghai will be home to Starbucks Coffee Company’s first international roaster and reserve tasting room late 2017. The tasting room will be along Nanjing Road West, one of the busiest shopping destinations in the city, as part of the TaikooHui project…Full Article: China Daily May 2016 At a recent Starbucks shareholder meeting in Seattle, Washington

Ready-To-Drink Coffee Beverages Expected to Be Growth Market in China

China will continue to offer potential for high growth to coffee beverage players, experts said. For, new consumers are being continually attracted to support the ready-to-drink or RTD coffee and coffee pod machines, they said. Hope Lee, senior analyst of Euromonitor International, said increasingly, coffee beverage players are looking beyond younger consumers and white-collar workers

Yunnan Coffee Company to Establish Trading Center in Chongqing to Boost Exports via the Chongqing-Xinjiang-Europe Railway Link

An upcoming spot trading center in Chongqing will provide the much-needed impetus for the coffee industry in China to gain global traction along with a boost from the Belt and Road Initiative. Yunnan-based coffee producer Dehong Hogood Coffee Co Ltd, the company that is setting up the center, said the center will boost trade with