China’s frozen dumpling makers are finding a quick route to winning new sales – increase the vegetable content and cut down on the meat. This departure from traditional pork-rich dumplings is a hit with busy, young urbanites trying to reduce fat in their diets often heavy in fast food…Full Article: The Global Times June 2017

Key Points

  • From 2015 to 2016, according to Nielsen, sales of frozen vegetable-only dumplings in China increased by 30% while sales of all frozen dumplings increased by 7%. Guangzhou’s Harmony Catering noted that meat servings at its ~300 canteens have declined primarily due to health concerns by consumers. According to a representative of Harmony, over the past five years, consumption of green vegetables have increased by roughly 10% while meat consumption has declined by the same amount.
  • The USA’s General Mills owns China’s top frozen dumpling brand, Wanchai Ferry.

ChinaAg Comments

  • Founded in 1994 and headquartered in Rongcheng, Shandong Province, Taixiang Food is a food processor whose product line includes frozen dumplings, canned fish, pork, seafood, seafood concentrates, and seasonings.
  • Founded in 1992 and headquartered in Henan province, Zhengzhou Sanquan Foods Co Ltd. is a leading Chinese producer and distributor of quick-frozen food products. It products include quick-frozen glutinous rice balls, quick-frozen boiled dumplings, quick-frozen rice dumplings and quick-frozen flour pastry products. The company began trading on the Shenzhen Stock Exchange in 2008.

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