French retailer Carrefour SA continues to shift its focus from its traditional hypermarket business to smaller convenience store format-planning to open 40 to 50 in Shanghai this year. The company said it has seen encouraging sales trends in China thanks to fresh products. The transformation of its business models in the country “has continued and is well advanced”, according to the company’s e-mail reply to China Daily…Full Article: ECNS.cn Aug 2016

Key Point

  • By the end of 2016, Carrefour will open 40 to 50 new convenience stores in Shanghai and 14 “Carrefour Easy” stores. At the same time, Carrefour will expand its online/e-commerce operations from Beijing and Shanghai to Chengdu, Sichuan Province.

ChinaAg Comments

  • By the end of 2016, Carrefour hopes to have six new distribution centers in mainland China. In mid-June 2016, Carrefour planned to open its sixth distribution center in China, as well expand its e-commerce service to Chengdu, Sichuan Province.
  • In April 2016, Carrefour launched its e-commerce service in Beijing.
  • As of 2016, Carrefour had 228 stores in mainland China located across 70 cities.
  • From 2014 to 2015, Carrefour had already built four such centers (including the Tianjin facility).
  • In December 2015, Carrefour opened a distribution center in Tianjin Municipality. As of late 2015, Carrefour had 232 outlets in over 70 cities in mainland China.
  • In November 2015, Carrefour opened its largest Asian-based supermarket in Beijing, its 20th in the capital region.
  • In June 2015, Carrefour launched its e-commerce service in Shanghai.
  • In March 2015, Carrefour was testing its “Carrefour Express” convenience store concept in Shanghai. The company also announced it would open 15 new Chinese hypermarkets in 2015. During the same month, Carrefour announced it would develop its online-to-offline (O2O) business and open more convenience stores.
  • In 2014, Carrefour opened 11 new hypermarkets in China, but closed eight. The company also intends to renovate 75 hypermarkets in the future.
  • In December 2013, Carrefour had 236 hypermarkets in 73 cities in mainland China and hoped to have stores in 100 cities by 2016.
  • In 2012, Carrefour was the 4th largest (6.9% market share) hypermarket chain in China.

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