Haifu convenience store in western Shanghai has a collection of 200 foreign beers, mostly from Belgium, Germany and the United States. On a fine day, the shop front is swamped with people enjoying a drink after work. “Sometimes they come in groups of 30 or even 50. Some just stand or sit on the steps,” said Zhang Yindi, the 52-yearold owner who goes by the nickname “Auntie Beer”. The store opens at 8 am and closes at midnight. In summer it stays open around the clock, with Zhang’s brother and son taking shifts…Full Article: China Daily Apr 2015

Key Point

  • In November 2014, China National Radio noted that the country consumes 34.2 liters (~72 pints) of beer per capita annually.

ChinaAg Comments

  • As of early 2015, the five breweries of Huarun Snow Beer Co Ltd, Tsingtao Brewery Co Ltd, Anheuser–Busch InBev (e.g. Budweiser), Beijing Yanjing Brewery, and the Carlsberg Group had an 80% share of the Chinese beer market.
  • In 1998, China overtook Germany as the number two consumer of beer, and passed the United States as the top consumer in 2002.
  • Chinese imports of roasted malt (used in craft beer production) are modest. From 2007 to 2012, mainland China imports of roasted malt increased from 9,924 MTs to 13,790 MTs (+39%), while equivalent values rose from US$4.5 million to US$8.5 million (+90%). Belgium was the dominant supplier, accounting for 74% of China’s imports by volume in 2012.

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