Global food giant Nestle opened its first coffee center on Friday [11 December 2014] in southwest China’s Yunnan Province, which will train local farmers and boost coffee consumption in a nation of tea lovers. The center, located in Pu’er City, is expected to be the largest training base in China for coffee farmers, agronomists and business professionals. It will have a quality assurance coffee laboratory and an integrated handling and storage facility, said Christian Schmid, executive vice president of the Nestle Greater China region…Full Article: Xinhua Dec 2014
- According to the article, in 2013, Yunnan Province produced almost 100,000 MTs of coffee or approximately 98% of China’s total output.
- Nestle will reportedly purchase 10,000 MTs of coffee beans from the Pu’er region or Yunnan during the upcoming 2014-2015 season.
- Nestle first established a presence (e.g. model farms, technical assistance projects) in Yunnan Province in 1988.
- In December 2014, Nestle announced they would only procure coffee beans in Yunnan that are “4C” certified.
- In 2012, China produced approximately 70,000 MTs of green (raw) coffee.