The Cranberry Marketing Committee USA (CMC) has outlined China as a key target for its cranberry exports this season. China’s imports of US cranberries rose 104 per cent during the 2014 season, up 3m pounds (1,360 tonnes) from the previous September-August season…Full Article: FruitNet.com Nov 2014

Key Point

  • Recently, the USDA helped fund a visit of Chinese stakeholders to the cranberry producing state of Massachusetts.

ChinaAg Comments

  • Global cranberry production totals approximately 500,000 metric tons per year. Cranberry production primarily takes places in the US states of Massachusetts, New Jersey, Wisconsin, Oregon and Washington, as well as in Canada (e.g. British Columbia and Quebec) and Chile.
  • China primarily consumes dried cranberries as opposed to cranberry juice.
  • From January 2006 to September 2012, Chinese imports of cranberries, bilberries, and blueberries were somewhat erratic, dipping to 975 metric tons (MTs) in 2009 before increasing to over 3,000 MTs in 2011. Chile, the United States, and North Korea were the top suppliers. From 2006 to September 2012, Chile witnessed their import share (by volume) of China’s market jump from 1% to 54%. The U.S. also saw growth, with their import market share rising from 10% to 31%. However, their share has stagnated somewhat around 30% since 2010. North Korea noted a decline of 20% to 8% over the same time period.

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