Chinese farmers are eagerly anticipating support from domestic e-commerce giant Alibaba after it pledged to reinvest funds from its record initial public offering (IPO) into supporting them to sell their products online. The company, which has made a fortune from Taobao.com, its e-commerce platform connecting small businesses with millions of online buyers, set a world record with its IPO on the New York Stock Exchange on Friday [19 September 2014]…Full Article: The Global Times Sept 2014

Key Points

  • According to the article, Alibaba (via Taobao) may join forces with Evergrande Group to develop agricultural e-commerce in China’s northeast.
  • Evergrande Group, a real estate firm headquartered in Guangzhou, has recently entered the agriculture market by selling organic rice and oil in China.

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