The Australian macadamia industry is making changes to its business model to meet a specific demand from its major Chinese customers. Marketing development manager Lynne Ziehlke says macadamia imports to China, known to be the world’s second largest consumer of the nut, increased by 29 per cent last year…Full Article: ABC Rural Mar 2014
- China prefers importing macadamias in-shell as opposed to just kernels. In 2013, South Africa doubled its exports of in-shell macadamias to China.
- Macadamias account for approximately 1% of the global nut market