China’s booming middle class is keen on Irish seafood and exports here rose 80% last year. Four Irish seafood companies – McBride Fishing, Carr Shellfish, Shellfish De La Mer and Sofrimar – have banded together to form a joint venture called Jade Ireland Seafood, with an office in Shanghai. Under the Ocean Jade brand, they sell a range of live and processed seafood, including crab, lobster, mussels, prawns, scallops and white fish…Full-text article: Irish Times Mar 2013

Key point

  • The joint venture was launched in November 2012 at the China Fisheries and Seafood Expo in Dalian, Liaoning province

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