China-based cross-border e-commerce platform kaola.com signed an agreement on Wednesday [13 September 2017] with Denmark’s supermarket chain Irma to bring Danish brands to the Chinese market through the platform. According to the agreement, Irma, a subsidiary of Coop Denmark A/S, will first sell its own coffee, chocolate, marmalade, personal care products and children’s clothing through Kaola, the e-commerce arm of Internet giant NetEase Inc…Full Article: The Global Times Sept 2017

Key Point

  • In October 2017, Danish food products from Irma supermarkets, a subsidiary of Coop amba (founded in 1886 in Copenhagen), will go on sale on Kaola.com (e-commerce) on a trial basis.

ChinaAg Comments

  • In March 2017, China’s first international pet industry experimental zone was established in Jianggan District, eastern Hangzhou, Zhejiang Province. The zone, currently hosting the e-commerce platforms of Tmall, Beibei, and Kaola. The company, Huisen Pet Food Trading, can reportedly assist in securing import certificates for foreign pet food suppliers.
  • Founded in 2015 and headquartered in Hangzhou, Zhejiang Province, Kaola is a NetEase Inc (ADR)(NASDAQ:NTES) backed e-commerce platform that sells a variety of products including food items such as snacks, beverages, wine, dairy products, fruits, meat, and processed food. Kaola was also launched in conjunction with Sinotrans Limited (HKG:0598), a shipping logistics company.
  • In April 2014, China and Denmark signed five agreements that focused primarily on Chinese imports of Danish pork (e.g. sausage), poultry, and dairy products.

Hong Kong Trends

Spread the word. Share this post!